Overlooking the streets of London’s most exclusive borough, Brown’s, a Rocco Forte Hotel, is an icon where English heritage and contemporary flair come together to create a charming yet stylish destination that continues to attract the world’s jet-set crowd.

Boasting one of the most prestigious addresses in the city and widely regarded as London’s oldest hotel, Brown’s Hotel, a Rocco Forte Hotel, has been welcoming many of Mayfair’s most glamorous and distinguished personalities, from writers to royalty and artists to icons, for nearly two hundred years.

The hotel’s fascinating history dates back to 1837 and still proudly flies the flag for British luxury hospitality and five-star glamour today. 

In addition to its celebrated offering of sophisticated accommodation, food, and drink, its prime location means that the hotel is at the centre of key landmarks, high-end shopping streets, world-famous art galleries, museums, and theatres, as well as the emblematic green spaces of Green Park and Hyde Park. Utterly cosmopolitan yet endearingly quintessential, Brown’s is the ideal base for any discerning traveller.

The hotel is also a destination in itself for anyone wanting to experience refined hospitality experiences such as a classically British Afternoon Tea served in The Drawing Room, savouring fine cuisine at Charlie’s at Brown’s, sipping handcrafted cocktails at the chic Donovan Bar or indulging the senses at The Spa at Brown’s.

Helmed by Michelin-Starred Chef Adam Byatt, Charlie’s is a celebration of contemporary British fine dining, which puts the best of the UK’s seasonal and regional produce in the spotlight for a truly memorable gastronomic adventure. 

The award-winning restaurant is complemented by the sophisticated Donovan Bar, which boasts a specially curated menu from legendary cocktail maestro Salvatore Calabrese and Director of Mixology Federico Pavan. Together the duo have created a small but perfectly well-rounded collection of 20 classic and original cocktails that set the scene for this sophisticated hangout.

The final touch to this dreamy urban retreat is, without a doubt, the luxurious subterranean spa and state-of-the-art gym. Nestled beneath the hotel, The Spa at Brown’s is the perfect antidote to a day well spent exploring the vibrant city outside.

In fact, the whole hotel is an unassuming sanctuary in the city, and the rooms are nothing short of casual decadence. With 115 luxurious guest rooms and suites, each option has been individually decorated and triumphantly combines contemporary British design and timeless decor. 

The accommodation at Brown’s Hotel, a Rocco Forte Hotel, personifies refined sophistication with a fashionable twist and pays homage to the hotel’s rich literary heritage. For example, The Kipling Suite, named in celebration of the English author Rudyard Kipling who wrote ‘The Jungle Book’ during one of his many stays at the hotel, was designed by Olga Polizzi, Rocco Forte Hotels’ Director of Design. The hotel’s location is central to the suite’s design, so it features floor-to-ceiling windows throughout, offering unparalleled views over Mayfair’s Albemarle Street. The use of English wallpaper and fabrics by designers Lewis & Wood, silk curtain fabric by Manuel Canovas and furniture by Julian Chichester all add to its modern but quintessentially English charm. 

Likewise, the Sir Paul Smith Suite is a haven for inspiration and creativity with an array of hand-picked artworks and vintage furniture, as well as soft furnishings from the debut Paul Smith home collection. Curated by Paul himself, the suite is a reflection of both the designer and the qualities he shares with Brown’s: positivity, curiosity and creativity. The suite celebrates individuality and its uniquely quirky details are an ode to British design past and present – everything you could want from a landmark hotel in the country’s capital.

Whether room or suite, every option at the hotel is cosy yet bright and airy, and with urban views that incite the senses. It’s no wonder that many a novel or an inspired idea has been jotted between these beautiful walls. 

Coined as “splendidly English, thoroughly cosmopolitan”, Brown’s Hotel, a Rocco Forte Hotel, is, beyond a doubt, the benchmark for distinguished hospitality in London. Unmistakably chic, unmistakably classic – it’s unmistakably Brown’s. 

Represented by Leading Hotels of the World, go to www.roccofortehotels.com to find out more about Brown’s Hotel, a Rocco Forte Hotel, or to reserve a room, email reservations.browns@roccofortehotels.com


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